Download Beyond Booked Solid: Your Business, Your Life, Your by Michael Port PDF

By Michael Port

In past Booked sturdy, Michael Port returns with new strategies for turning out to be your corporation even greater. Port's e-book your self good used to be a big hit between expert carrier prone and small enterprise proprietors who realized to grasp the paintings of attracting consumers and retaining them chuffed. during this booklet, he is helping your small business continue to grow through taking the next move, past booked good. that suggests maximizing your online business whereas operating much less and incomes extra. this can be the final word advisor in your transforming into enterprise.

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Additional resources for Beyond Booked Solid: Your Business, Your Life, Your Way--It's All Inside

Sample text

The reason people wanted to buy his intellectual property was because he had built something unique with his online financial planning tool and client software. No one had thought to do it in quite the way he did before, and once he’d done it, there was no point in reinventing the wheel. Jonathan Hunt built a better mousetrap, and the world has been beating a path to his door, or at least knocking. In Jonathan’s case, Emerson was right. Mike Berkley’s idea for a fertility center offering not just acupuncture but also related health and wellness services was a better mousetrap.

Com, was told hundreds of times by “professionals, gurus, and consultants” in his industry that he couldn’t do what he wanted. He wanted to start a company that helped people send cards to friends, family, and clients, a company that helped people respond to that fleeting inner voice that reminds them that they ought to be in touch with someone but that they usually ignore or forget about because it passes out of their minds so quickly. Kody knows about missed opportunities. In 1989, Kody didn’t respond to an urge to take time to say a proper goodbye to his older brother when Kody was leaving for a job across the country.

Huh? Yes, that’s the first thing I said, too. But it’s an incredibly important concept and not actually as tricky as it sounds, so hang in there. For our purposes, cross-appropriation just means taking an idea from one area (a subworld) and using it in another area. Gee, this mill wheel really grinds up the wheat but, boy, it rolls nicely, too. Maybe there’s an idea here for a two-wheeled machine I could ride into town on. Wheel-shaped things existed for a long time before anyone thought to cross-appropriate them for bicycles.

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